Transforming Business with Technology

Transforming Business with Technology

September saw The Telegraph hosting a panel discussion at their London offices on using technology to transform smaller businesses. The panel included Raja Saggi (head of SMB marketing, UK and Ireland, Google), Luke Hughes (co-founder, Origym), Shashi Verma (Chief...
Everybody PANIC!

Everybody PANIC!

What if you could have a machine that could create an infinite (or at least unlimited) improvement in your business? Let’s call it “The Infinite Improvement Machine”.  Sounds interesting perhaps? Intriguing even? But perhaps you are feeling a little...
IASME and Cyber Essentials Certified

IASME and Cyber Essentials Certified

We are pleased to announce that earlier this year SocialOptic completed our Cyber Essentials certification, and that we are also IASME certified. We chose the Cyber Essentials certification to support our G-Cloud approved supplier status, and IASME to provide a...
Sales – Why Selling Matters

Sales – Why Selling Matters

Every month folks from the Institute of Directors meet in Guildford to tackle a business topic in some very active discussion groups over coffee, and a hearty breakfast. This month’s topic was “selling matters” – and if you run a business you know that it...

The Gurteen Knowlege Cafe

Last week I made it to one of David Gurteen’s Knowledge Cafe’s, hosted by Fluor in Farnborough. The format is an opening speaker, followed by small group discussions, focused on a specific question. Chris Collison, author of Learning to Fly and No More...
AI and The Future of Work

AI and The Future of Work

Earlier this month I had the pleasure of speaking at the Truphone offices, kicking off a discussion on the impact of artificial intelligence on the future of work. This is a summary of the notes I made ahead of the talk, including some additional points that I left...
Going to Start a Riut

Going to Start a Riut

September’s Reading Start Up Grind at Grow@GreenPark featured Sarah Giblin of Riut. Although now living in Berlin, Sarah started off in Reading, and that is Riut’s base. I have to say that it is rare to meet some one who is as engaging, passionate, and...
StartUp Britain Bus Tour

StartUp Britain Bus Tour

I caught up with the StartUp Britain Bus as it reached Reading today, during the final leg of its tour. It looked in fine form on Broad Street in the centre of Reading, and there are still a few more towns to visit, so check out the tour dates to see if it is coming...
Non-Responses in Surveys – NA Problem

Non-Responses in Surveys – NA Problem

Non-response is a big topic in survey design and management, and also quite a convoluted and complex one. The following is our learning over the last half-decade or so, and provides some background that helps in understanding “no answer” and...

Business Impact of Predictive Analytics

This week Bucharest played host to Internet & Mobile World, where, as well as speaking about Social Media and Big Data, I joined a panel on the business impact of Predictive Analytics. The session was chaired by journalist and owner of lastiri.ro, Lucian Mindruta,...
Heartbleed Health Check

Heartbleed Health Check

By now you will almost certainly have read about the recent “Heartbleed” bug that affected many services across the Internet. Like many others, we were notified of the vulnerability early last week and patched our servers within the hour. As a precaution,...