by Benjamin Ellis | Jun 9, 2026 | Leadership
Every automation project and vendor turns up with the same promise: all of the gain, no pain. Install an app, press a button and the organisation digitises itself overnight, without anyone having to change a thing. Its a lovely idea, at least it would be, if it were...
by Caalie | Feb 22, 2024 | Culture, Knowledge Work, Leadership, SurveyOptic
Default drivers and Culturalising Technology Understanding the meaning behind these two terms is profound when thinking about culture within a business and the role that technology has to play. Traditionally when reviewing business culture, areas such as leadership...
by Benjamin Ellis | Dec 30, 2023 | Leadership
It has been an active year on the blog, so as 2023 draws to a close I’ve taken a little time to look back over the year. Taking time to review and capture what we’ve learned is a core value at SocialOptic, and part of the closed loop process we use to grow. This year...
by Benjamin Ellis | Jul 27, 2023 | Big Data, Leadership
It’s always a pleasure to switch from podcast host to being a podcast guest. This month Jenni Field invited me on to the “Redefining Communications with Jenni Field” podcast, to talk about data-driven decision making and organisational change. Follow...
by Benjamin Ellis | Mar 30, 2023 | Announcements, Leadership, Surveys
I vividly remember the first time that I spoke about the theory of planned behaviour (TPB) in the context of organisational transformation. It was almost two decades ago at a conference for communications professionals. The room was packed, and as I explained the...
by Benjamin Ellis | Mar 2, 2023 | Announcements, Leadership
Since the start of my career in technology I have been keenly aware of the role culture has in the success of a business. I remember my first week working in Silicon Valley, as Friday afternoon rolled around, pizzas arrived at the office and family members and company...
