by Benjamin Ellis | Apr 30, 2026 | Announcements, SurveyOptic
Why a 1980’s algorithm from Cambridge still matters There’s a moment which anyone who’s worked with survey data at scale will recognise: when you realise that the numbers alone aren’t enough. The scores tell you something has changed, but it is...
by Benjamin Ellis | Mar 18, 2026 | SurveyOptic
It’s not so much a goodbye. It’s more of a “see you less often.” When we built the first version of SurveyOptic, text analysis wasn’t feasible at the speed and scale we needed. Word clouds came to the rescue as an efficient, even...
by Benjamin Ellis | Oct 27, 2025 | Announcements, SurveyOptic
We’re excited to announce that SocialOptic has achieved ISO/IEC 27001:2022 and ISO 9001:2015 certifications. These are external seals of approval for our information security and quality managements. ISO 27001 is the global standard for information security, and our...
by Benjamin Ellis | Sep 17, 2025 | Announcements, Event
I get to use this logo one last time, before we hit 16… Our 15th birthday wasn’t just a milestone; it was a great moment to celebrate how far we’ve come with our customers and the new opportunities we’re creating together. Over the past year, we’ve seen our...
by Benjamin Ellis | Aug 28, 2025 | Announcements, Culture
Employee engagement and retention can’t be looked at in isolation. The latest CIPD report on the workforce in the UK, when set against ONS unemployment figures, reveals a picture that demands some attention. UK unemployment has levelled off after rising steadily for a...
