Harness the power of human perspective.

From employee insights to service experience, from supplier engagement to strategic transformation, we will help you make the decisions that take you forward.

SocialOptic

People insights with human-centric data management to understand experiences, attitudes and capabilities.
Driving transformation, from culture and regulatory compliance to innovation and collaboration.

Enterprise grade data collection, management and analytics for employee engagement, lead generation, customer satisfaction and compliance. Minimise the work involved in data collection and management, with automated reporting and life cycle managemnt.

More

ThisBeforeThat

Map and visualise dependencies, flows and relationships, to ensure first things really come first, identify pinch points and critical dependencies.

More

DecisionEar

Clear, collaborative and accountable data-driven decision making. Supporting stakeholders, managing risk and accelerating decisions.

More

Milestone Planner

Collaborative, outcome and timeline driven planning, for teams and organisations.

More

At SocialOptic, our vision is to foster more effective and sustainable organisations. We’re not just about making better decisions – we’re about forging better relationships, helping people to work together more effectively.

Our platform uses the power of data science, machine learning, data visualisation, and psychology to translate human opinion and behaviour into actionable, strategic insights.

Closest to the opportunity: reflections on the National Lived Experience Awards

It has been an amazingly busy week for the SocialOptic team, but the highlight was the National Lived Experience Awards, which was hosted by Cygnet at Statfold Country Park in Tamworth on Wednesday. Lived Experience, simply put, is the knowledge someone gains from...

Are you speaking my language?

An obvious, but often missed, aspect of accessibility for surveys is translation. If the people you are asking don't speak your survey's language, or it is a second or third language for them, then you have put up a significant barrier to getting the answers you need....

Enhancing Surveys – New in SurveyOptic

The past month has seen over 50 new features and improvements delivered, but the main focus was across three key areas: enriching survey Factor-based analysis, time-saving workflow automations and efficient operations for contact management. Here is what...

How Computers Learnt to Read

Why a 1980's algorithm from Cambridge still matters There's a moment which anyone who's worked with survey data at scale will recognise: when you realise that the numbers alone aren't enough. The scores tell you something has changed, but it is the text responses that...

SocialOptic Appointed to NHS SBS Patient/Citizen Communication Framework for Patient Experience

SocialOptic has been appointed as a supplier on the NHS Shared Business Services Patient/Citizen Communication Framework Agreement for Lot 5 – Patient/Citizen Experience, including the Friends and Family Test.

A Year in Review – 2025

When I look back at the year’s achievements, it’s hard to believe that so much has happened in the space of 12 months. As the northern hemisphere air turns chilled, and homes welcome us in with the smells of Christmas spice and festive treats, indulge us for a moment...

We'd love to work together.

Contact Us Stay in the loop