Digital Accessibility: Are We Doing Enough?

Digital Accessibility: Are We Doing Enough?

Imagine for a moment, you’re stuck at home, ill, and when you turn on your computer, hoping to find out what’s going on in the world, you find the mouse has broken. You decide to browse online anyway but find that your once favourite websites don’t work properly now...
On creativity ..

On creativity ..

When my eldest daughter hit the glorious long summer holiday where she had taken her GCSEs and she needed to decide her A-Levels, it was really important to her 16yo self to work out whether she was an Artist or a Scientist. She spent the whole summer holiday...
The ABC^2 of Goals

The ABC^2 of Goals

One of the great things about mid-month Friday is the 8:59 Mindshare Breakfast at Login Lounge. It’s a great way to start the day, exchanging ideas with fellow business folks over a great coffee and a tasty brioche. This month the conversation turned to the topic of...
Getting to Better Business

Getting to Better Business

When SocialOptic was founded, we thought as much about HOW we would do business as WHAT business we would do. While our products and business model have evolved in the years that have followed, the kind of business we want to be has not changed. To us it is...

Business Continuity Statement

In short, whilst these are deeply challenging times, not much has changed operationally for SocialOptic in the last few weeks. SocialOptic has been a ‘remote first’ company since it was founded, over 10 years ago. All of our team and associates are home-based and have...
Rediscovering the Joy of Work

Rediscovering the Joy of Work

Earlier this month I caught up with Bruce Daisley, VP EMEA, Twitter, ahead of the launch of his new book “The Joy of Work”, which is already a No.1 Sunday Times Bestseller. Bruce is well known, not only for his role at Twitter, but also for the...