2023 Writing in Review

2023 Writing in Review

It has been an active year on the blog, so as 2023 draws to a close I’ve taken a little time to look back over the year. Taking time to review and capture what we’ve learned is a core value at SocialOptic, and part of the closed loop process we use to grow. This year...
Non-Responses in Surveys – NA Problem

Non-Responses in Surveys – NA Problem

Non-response is a big topic in survey design and management, and also quite a convoluted and complex one. The following is our learning over the last half-decade or so, and provides some background that helps in understanding “no answer” and...
Surveys Feedback and The Big Yak

Surveys Feedback and The Big Yak

Last weekend was The Big Yak –  there’s a post about the full event over on the Redcatco blog and a round-up on the IC Crowd site. For the second session of the morning, I facilitated a session on surveys and feedback, or as Katie Marlow put it:...