by Benjamin Ellis | Sep 17, 2025 | Announcements, Event
I get to use this logo one last time, before we hit 16… Our 15th birthday wasn’t just a milestone; it was a great moment to celebrate how far we’ve come with our customers and the new opportunities we’re creating together. Over the past year, we’ve seen our...
by Benjamin Ellis | Sep 11, 2024 | Announcements, Event
On a sunny afternoon. No hang on, wait, this was the UK in September… After a torrential downpour that flooded the streets and shut local roads, the SocialOptic team gathered at Login Lounge, our home base, co-working space and amazing music venue, to celebrate a...
by Benjamin Ellis | Mar 22, 2013 | Knowledge Work
It’s fair to say that there’s been a huge amount written about Marissa Mayer’s decision to call people back to the office. The original memo is here. There’s a lot to be said about this, but I want to focus on a couple of things that...
by Benjamin Ellis | Nov 2, 2012 | Event, Productivity
I had the pleasure of listening to Khoi Tu talk about teams at the RSA in London. Khoi’s slogan is: “building a better world, one team at a time.” – which resonated with much of what we are trying to do here. His talk draws from his book:...
by Benjamin Ellis | Sep 13, 2012 | Leadership, Management
Earlier in the year I spoke at an event for the Creative Industries Knowledge Transfer Network (KTN), and some recent discussions have caused me to reflect again on how social technologies are fundamentally altering the way we do business. A study by IBM, that...