by Benjamin Ellis | Aug 5, 2025 | Announcements, Governance, SurveyOptic
The Evolving Nature of Organisational Hierarchies: A Strategic Perspective Every decision leaders make is shaped by the organisational structure. Yet most hierarchies are outdated maps, leading to costly missteps. The truth is that modern organisations don’t...
by Benjamin Ellis | Nov 21, 2024 | Announcements, Cloud Computing, Governance, Milestone Planner, Product, SurveyOptic
The 14th wave of the Crown Commercial Service framework G-Cloud went live earlier this month, and for SocialOptic, this is the 8th consecutive G-Cloud wave that our solutions have been approved on since we started on the framework in 2015. When it comes to working...
by Benjamin Ellis | Sep 24, 2024 | Knowledge Work
I took a moment at the start of the week to experiment with Google NotebookLM. It is an AI-powered tool designed to assist with research and note-taking, but what’s really gaining attention is its ability to transform documents into a podcast interview, where two...
by Benjamin Ellis | Sep 11, 2024 | Announcements, Event
On a sunny afternoon. No hang on, wait, this was the UK in September… After a torrential downpour that flooded the streets and shut local roads, the SocialOptic team gathered at Login Lounge, our home base, co-working space and amazing music venue, to celebrate a...
by Benjamin Ellis | Jul 9, 2024 | Announcements, Culture
This year is our 15th anniversary. It feels simultaneously like just yesterday and a lifetime ago since SocialOptic went from an idea to a business with customers. I am profoundly grateful to those who have supported us along the way, and to those who encouraged me to...
