by Benjamin Ellis | Sep 17, 2025 | Announcements, Event
I get to use this logo one last time, before we hit 16… Our 15th birthday wasn’t just a milestone; it was a great moment to celebrate how far we’ve come with our customers and the new opportunities we’re creating together. Over the past year, we’ve seen our...
by Benjamin Ellis | Sep 11, 2024 | Announcements, Event
On a sunny afternoon. No hang on, wait, this was the UK in September… After a torrential downpour that flooded the streets and shut local roads, the SocialOptic team gathered at Login Lounge, our home base, co-working space and amazing music venue, to celebrate a...
by Benjamin Ellis | Jul 29, 2015 | Event
I caught up with the StartUp Britain Bus as it reached Reading today, during the final leg of its tour. It looked in fine form on Broad Street in the centre of Reading, and there are still a few more towns to visit, so check out the tour dates to see if it is coming...
by Benjamin Ellis | Nov 2, 2012 | Event, Productivity
I had the pleasure of listening to Khoi Tu talk about teams at the RSA in London. Khoi’s slogan is: “building a better world, one team at a time.” – which resonated with much of what we are trying to do here. His talk draws from his book:...
by Benjamin Ellis | Oct 2, 2012 | Event, Management
Although I didn’t physically manage to get to #mindtheproduct2012, I did get to enjoy the tweetstream, mainly thanks to the tweets of @welovelean and @mindtheproduct (the latter under the prolific fingertips of James Mayes). If you are, or aspire to be, a...
by Benjamin Ellis | May 28, 2012 | Event, Leadership, On the road
With thanks to The Big Partnership, this is their interview with me, just after I stepped off of the stage at the 2010 Like Minds event in Exeter. In short: We don’t know what we don’t know! Many businesses are obsessed with information technology....
