About

SocialOptic builds tools that enable business people to work more effectively and efficiently. We enable people to see their business data, making collaboration, communication and decision making more effective. We deliver solutions that help you keep focussed on what is important to your business, and away from the things that are not.

When it comes to the tricky issue of what needs doing, for who, and by when, we provide clarity in an otherwise confused world of email threads, misfiled documents and dropped phone calls. Easy-to-use, web-based tools enable you to track the performance of your projects and your progress on the way to successfully completing them. No more confusing spreadsheets or overflowing inboxes.

The SocialOptic team synthesises a unique combination of talents and individuals, drawn together by a frustration at the lack of appropriate tools to support positive, effective working cultures in modern knowledge-driven businesses. Our founders and management team have career paths that include the BBC, Cisco Systems, Microsoft and other leading communication and technology businesses. Each has over a decade of experience in managing highly challenging, business-critical products and services, and with specialisms that range from psychology to program management.

We believe that Social Technology, and the concepts behind Web 2.0, provide the answers to many of today’s business problems. We apply the concepts and methods throughout our business, and build software that doesn’t need manuals or hours of training to use, drawing on our expertise in Internet technology, psychology and business transformation and management.

Our web-based applications use cloud infrastructure to provide platform and location independent service delivery. We also provide bespoke solutions, which can be run on your own infrastructure, as well as developing applications on the leading mobile handset platforms. Check out Milestone Planner to see what we do, and see how we improve business.

SocialOptic is based in the UK, at the heart of the M3/M4 technology corridor. You can find out more about us via our blog, following us on Twitter as @SocialOptic or go old school and send us an email message. We are always happy to explain what we do, so do get in touch.